For my beauty advert, I chose to create an advert for Sabrina Carpenter’s Sweet Tooth Caramel Dream perfume. The advert creates a warm, indulgent atmosphere which reflects the perfume’s dessert inspired identity.
The central focus is the chocolate shaped bottle which reinforces the product’s sweet, playful branding, whilst also having the soft beige background which adds a sense of warmth and luxury. The five star reviews describing the product as ‘sweet and delicious’ and ‘warm and irresistible’ help to position the perfume as both comforting and desirable.
Overall, the advert blends minimalism with charm, effectively capturing the perfume’s sugary, cosy appeal.
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